1. Stay Calm and Professional: Always remain calm and professional when dealing with difficult clients, both in-person and online.

2. Address Negative Reviews Promptly: Respond to negative reviews with empathy and a willingness to resolve the issue. A well-handled complaint can turn a dissatisfied client into a loyal one.

3. Have a Conflict Resolution Policy: Create a clear policy for handling conflicts that all staff are trained on, ensuring consistency and fairness.

4. Encourage Positive Reviews: Balance negative reviews by encouraging satisfied clients to leave positive feedback. Make it easy for them by providing direct links.